We Are Going To The Moon Speech

Introduction

I’m here in Boston at the John F. Kennedy Presidential Library and Museum.

I just really wanted to share some things that we looked at inside there.

I think one of the most famous speeches that JFK ever made was his September the 12th, 1962 we’re going to go to the moon speech at Rice University in Texas.

If you’re not familiar with that, I’ll put a link down below after we’ve posted this video about that speech.

In 1962, if you think, the space race only just really started.

The Russians and the Americans had gone round and orbited the Earth but no real sort of progression past that, and it was very experimental.

Probably the technology inside the spaceships at the time were probably not much more than the electrical devices that we have in our homes today.

So for somebody that technically was cast as the leader of the free world to stand there and say we’re going to make a commitment was monumental.

What I loved about it was we’re going to make a commitment to go to the moon, not because it’s easy but because it’s hard.

Audacious Goals

Today we hear about audacious goals and things like that.

I want you to comment below, what is your audacious goal.

We came out of the JFK museum and library and I was speaking to Alasdair and he said that if you grab that audacious goal what does that look like?

If you put a naught at the end of that, what does that look like again?

What are you going to do to try and achieve that?

I really think that if in business you want to sit there and you just be idle with it, and you’re just plodding through with normal forecasts and the normal turning up to work and doing whatever you’re doing and things like that.

How will you ever go to the next level?

In Kennedy’s case, and the United States, they actually made the moon July 20th, 1969, just short of seven-eight years after he made that famous speech.

His commitment was pretty strong because it talks about going to the moon, but the key defining factor is, he talks about going to the moon before the end of this decade.

Again, you’re looking at the 1960s.

So September the 12th, 1962, so in less than seven years.

If you’re talking about one hell of an audacious goal, you’re talking about that in less than seven years to design something like the space gemini and apollo program.

The technology and the science and the physics that goes behind that.

You can only just imagine what that looks like.

Push Yourself

So I’m challenging you today, it’s coming to the weekend there in the U.K.

It’s probably getting into late Friday night, but I’m challenging you for your business, what’s your audacious goal, what is it?

Can you make it?

Times it by five, times it by ten.

Always keep it realistic, but push the hell out of yourself, like the space race programme of the 1960s.

I wanted to share something that I find truly inspiring because it's crucial for us as entrepreneurs to dream bigger and give ourselves permission to pursue those dreams.

Often, as business owners, we don’t challenge ourselves to set audacious goals. It's easy to become complacent and rest on our past successes. However, lacking motivation or drive can silently hinder our progress over time.

When our goals are not ambitious enough, they can become restrictive. This limitation can stifle:

• Growth: Without bold objectives, our businesses may plateau instead of expanding.
• Employment Opportunities: If we don’t aim high, we might miss out on the chance to create jobs and foster a thriving workplace.
• Innovation: Setting low expectations can prevent us from creating something truly exceptional.

I believe in your potential to achieve greatness, and I know you can create something amazing. Let’s push ourselves to think bigger!