S4:E1 - How A Remarkable Customer Experience Can Be Your Best Marketing with Dan Gingiss

S4:E1 – How A Remarkable Customer Experience Can Be Your Best Marketing with Dan Gingiss

07/10/2019

The Importance of How A Remarkable Customer Experience Can Be Your Best Marketing

Hey and welcome to #TheOpenMike

On today’s episode, I’m excited to be discussing an essential area of How A Remarkable Customer Experience Can Be Your Best Marketing

Today’s influencer guest is Dan Gingiss the Founder of Winning Customer Experience and Dan is based out of Chicago.

Welcome to the show, Dan.

It’s sad to see so many companies focussing and prioritising other initiatives over Customer Experience. Especially in today’s buyer centric economy.

We see it all the time, companies focussed on their own agendas [which is usually to sell you something] over adopting a strategy to delight you with an unforgettable experience that not only motivates them to buy from you but also transforms them into advocates.

We have a wall of appreciation inside our agency with quotes from people who have inspired us to do better, with regards to Customer Experience we have the following quote proudly displayed to remind us that we can always do better with the client at the centre of everything we do, the quote reads….

“Do what you do so well that they will want to see it again, and bring their friends” – Walt Disney.

Watch the Podcast or Listen above For The Full Interview

Dan Gingiss

Dan’s 20-year career has consistently focused on delighting customers, spanning multiple disciplines including customer experience, marketing, social media and customer service.

Dan has held leadership positions at three Fortune 300 companies – McDonald’s, Discover and Humana.

Today he is an international keynote speaker and experienced consultant who believes that remarkable customer experience can be your best marketing.

Dan is the author of the book, Winning at Social Customer Care: How Top Brands Create Engaging Experiences on Social Media, a host of the Experience This! Show podcast and a regular contributor to Forbes.

Dan has also been named to several notable industry lists, including:

“Top 100 Digital Marketers 2019” by both Brand24 and BuzzSumo
“Top Customer Service Influencers of 2018” by Fit Small Business
“15 Influencers Changing the CX [Customer Experience] Game” by WalkMe
“50 Social Media Marketing Influencers to Follow” by TopRank Marketing

Dan earned a B.A. in psychology and communications from the University of Pennsylvania and an M.B.A. in marketing from the Kellogg School of Management at Northwestern University. He is a lifelong Chicago Cubs fan, a licensed bartender and a pinball wizard.

Also, check Dan on:

https://www.dangingiss.com/

[email protected]

S4:E1 – How A Remarkable Customer Experience Can Be Your Best Marketing with Dan Gingiss